Friday, 30 October 2015

The Modern Movements of Graphic Design

In the 19th century the Art Nouveau was in its peak, but after that, in the 20th century new styles were evolving and started to get popular at those times.

Some of these modern movements that influenced the Graphic Design and that I am going to talk a bit about them are:

Futurism:

This Italian movement started to appear in 1909 with its leader being Filippo Marinetti who was a prose writer, novelist, poet and dramatist.

Filippo Marinetti

The aim of this movement was to emphasize on the speed, energy, the power of machine, and modern technology; rejecting harmony and order. With this movement Marinetti’s had some other artists/painters who liked his idea of this modern art and joined him in this movement.

Some of these artist were:

Umberto Boccioni: an Italian painter.


Umberto Boccioni
Umberto Boccioni Artwork (The city rises)





Carlo Carra: an Italian painter.

Carlo Carra

Carlo Carra Artwork (Swimmers)



Giacomo Balla: an Italian artist.

Giacomo Balla

Giacomo Balla Artwork (Pessimism and Optimism)



Gino Severini: an Italian artist.

Gino Severini
Gino Severini Artwork (Ballerina Bow)


Graphic Design Examples:

Futurism Style Poster
Futurism Style Poster








Dada:

This movement began in 1916 as a reaction to the World War 1. It began at the Cabaret Voltaire in Zurich, Switzerland with the founder of this movement being Hugo Ball.

Hugo Ball

The aim of this movement was to rebel against what they saw as cultural snobbery, bourgeois convention, and political support for the war. It was a movement of satire with the main things used to spread their message were the making of photomontages and typographies were also used. The name of this movement is said that was chosen randomly from the dictionary.

Some artist within this movement:

Jean Hans Arp: a German-French sculptor, painter and poet.

Jeans Hans Arp

Jean Hans Arp Artwork (The Lion)


Tristan Tzara: a Romanian and French poet, playwright, and avant-garde performer.

Tristan Tzara

Tristan Tzara Typography

Dada ended in Zurich with a riot that was caused because of the Dada 4-5 event. After this, Tristan Tzara went to Paris, and there he met Andre Breton. They started formulating theories that Breton started to call them Surrealism. From here Dada started to evolve in the European cities with one of these countries being Berlin, Germany; and here it included some artist, such as:

Johannes Baader: a German writer and artist.

Johannes Baader
Johannes Bader Work



George Grosz: a German artist.

George Grosz
George Grosz Artwork

Hannah Hoch: a German artist.

Hannah Hoch
Hannah Hoch Artwork






Raoul Hausmann: a German artist who was among the first together with Hannah to work in photomontage.

Raoul Hausmann

Raoul Hausmann Artwork

Graphic Design Examples:
Dada Style Poster

Dada Style Poster




Art Movements, n.d, Futurism (online):- http://www.artmovements.co.uk/futurism-htm (Accessed 28th October 2015).
Britannica, 3-2-2015, Futurism (online):- http://www.britannica.com/art/Futurism (Accessed 28th October 2015).
Britannica, 9-3-2015, Filippo Tommaso Marinetti (online):-http://www.britannica.com/biography/Filippo-Tommaso-Marinetti (Accessed 28th October 2015).
The art story, 2015, Dada Movement (online):- http://www.theartstory.org/movement-dada.htm (Accessed 28th October 2015).


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